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"By merging entertainment and sustainable engagement, Rock the Green makes a positive impact on communities while establishing our city as an environmental leader. Our hope is that Rock the Green’s message isn’t for just one day of the year." 

-Mayor Tom Barrett

Wisconsin, home to Earth Day...

Tune In, Pitch In, Celebrate & Take THE Pledge

Didn't get to tune in to the Celebration, no prob, we got ya covered!
Watch the full Celebration 🎸 🌎 
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Celebrate Rock the Green's (virtual) 10th Annual Earth Day Celebration benefitting Milwaukee Riverkeeper, April 24 @ 7pm

Tune in for Trapper Schoepp (and band!) on the famous pedal-powered stage including remarks by Mayor Barrett, Jennifer Bolger Breceda of Milwaukee Riverkeeper, and RTG's Lindsay Stevens who will present the inaugural Dan Aukofer Earth Day Rockstar Award in memory of our longtime friend and sustainability steward, Dan Aukofer.

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Tune In April 20: Wisconsin Drunken History podcast

We'll be chatting all things Earth Day and Rock the Green with WDH's hosts, Erik & Russ, featuring a cast of characters; singer/songwriter Trapper Schoepp, Jennifer Bolger Breceda, Executive Director of Milwaukee Riverkeeper, Erick Shambarger the City of Milwaukee's Director of Environmental Sustainability, RTG's blogger Will Piper, RTG's pedal-power cycling team coordinator Eileen Seeger, and RTG Founder & Executive Director, Lindsay Stevens

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Take THE Pledge: Rock the Green is proud to be a coalition member of Plastic Free MKE

Protect Milwaukee from plastic pollution & pledge your commitment to reducing single-use plastics in MKE.

89% of litter collected from the Great Lakes beaches is plastic pollution. Single-use plastics are suffocating our Great Lakes. It is estimated that nearly 22 million pounds of plastic flow into the Great Lakes annually. 

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Pitch In April 24: Volunteer at Milwaukee Riverkeeper's 26th Spring River Cleanup

Volunteer to help remove over 100,000 pounds of trash from our river system during tSpring Cleanup! Milwaukee Riverkeeper provides the gloves, trash bags, and FREE T-SHIRTS, you provide the people power, and together we will restore our waterways!


Ever seen a pedal-powered stage in action?!?
Check out RTG's Eileen Seeger and The Velo Femmes powering up Foreign Goods at the Rock the Green Sustainability Festival.
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