GOODWILL INDUSTRIES SUSTAINABILITY
Reduce, reuse, recycle is Goodwill's mantra. Goodwill organizations divert more than 3 billion pounds of clothing and household goods from landfills every year from consumers’ donated goods.
Rock the Green partnered with Goodwill, which donated gently used tees that were upcyled into Rock the Green branded concert tees and sold at Rock the Green’s Sustainability Festival and annual Earth Day Celebration for only $10, a great deal for our event attendees, and it tied directly into the core of Goodwill’s mission - great for the planet, too!
Tying in audience participation with a greening effort, if you donated a bag of goods to one of 20 Goodwill locations, you received a discount on your ticket to the Sustainability Festival.