THE SOUND BOARD BLOG

Meijer's Eco Story

What's your company's definition of sustainability, and why is it important to you? Fred Meijer once said, "I want to leave the world in a little better shape than when I entered it.” At Meijer, our commitment to sustainability stems from our foundation to being a good neighbor. Being a good neighbor means providing fresh food and other products at affordable prices. It means providing excellent service and giving back to our communities, but it also means being good stewards of the environment and protecting it for generations to come. At Meijer, we are striving to continually improve our environmental performance because our customers care and because it is the right thing to do. What are

Getting to Know Girls Rock MKE - Negative/Positive and Gas Station Sushi

MILWAUKEE - August 16, 2017 - Some of rock music’s future royalty may someday look back on September 9, 2017 and recall fondly their first crack at a festival gig as two of Milwaukee’s finest young acts, Negative/Positive and Gas Station Sushi take the stage at Rock the Green’s Pedal Power Stage.! Girls’ Rock Milwaukee is an organization all about empowering girls to embrace creativity and work together to create music. The mission of Girls Rock Milwaukee is to empower girls of all backgrounds through music education and performance. Girls Rock Milwaukee is dedicated to creating a positive environment that builds girls’ self-esteem and fosters leadership, life-skills development, and indepe

Getting to Know D'Amato

MILWAUKEE - August 16, 2017 - For the eclectic Milwaukee musician extraordinaire, D’Amato, Funk is not a music genre but rather a spiritual way of life. Funk is at the essence of D’Amato’s core as a human being and as a performer. D’Amato is both a person and an act that in many ways devys genres, musical boundaries and ultimately audience expectations. Part funk, part soul, part hip-hop, part rhythm and blues, part rock, and ultimately engagingly entertaining, D’Amato is at his essence his own being. D’Amato samples the Grateful Dead’s “Shakedown Street” on his most well known track, “B.P.A. Free,” a song that talks about making music and love and creating a contagious groove in the proce

Get to Know Barns Courtney

MILWAUKEE - August 14, 2017 - You will be hard pressed to find a young performer who has a greater sense of pure rock ‘n roll passion than London, England’s Barns Courtney. Courtney has been on a roll this summer in his North American tour, drawing rave reviews from critics for his insanely energetic and entertaining shows. To say that Courtney leaves it all on the stage is an understatement, as the young singer/songwriter recently suffered an accident the last time he was in town during Summerfest, fracturing his foot from diving off the stage at the Miller Lite Oasis this past June. While this sort of injury would sideline many a talented performer, Courtney took it all in stride, conti

Badger Meter's Eco Story

What's your company's definition of sustainability, and why is it important to you? Helping protect the world’s most precious resources, Badger Meter is a corporate leader in promoting and enabling sustainability. Through the company’s metering products, energy savings from sustainable manufacturing practices and the responsible management of corporate facilities, Badger Meter makes a large, measurable impact in this area and truly does help the world conserve its precious natural resources. What are the most important sustainability issues your company deals with? As a corporation, Badger Meter strives towards sustainability in two ways: • Sustainable product solutions: What is not measured

Harley-Davidson's Eco Story

What's your company's definition of sustainability and why is it important to you? Harley-Davidson's sustainability vision is to "preserve and renew the freedom to ride" and one of our long-term company objectives is to grow our business without growing our environmental impact. As we build the next generation of Harley-Davidson riders, we are taking on a broader sense of responsibility for our environment and the societies in which we ride, live and work. What are the most important sustainability issues your company deals with? We take seriously our responsibility as the market leader to reduce the impact of our products and to operate with transparency and authenticity. Our environmenta

Get to Know Devil Met Contention

Milwaukee - August 7, 2017 - Devil Met Contention has made quite a splash on the music scene in Milwaukee and beyond. The quartet’s unique sound feels like a walk down a dry and dusty road, or a scene from a Clint Eastwood Western, when the hero rolls into town. Their poignant mixture of country, blues and Americana makes Devil Met Contention unlike any other band on the scene. Their song “Fire” earned them the Song of the Year Award from the Wisconsin Area Music Industry (WAMI) this year. Spurred on by introspective, narrative lyrics that resonate with complex themes of modern times, Devil Met Contention bring their soulful and diverse sound to the Pedal Power Stage as part of this year’s

MillerCoors Eco-Story

Q: What's your company's definition of sustainability, and why is it important to you? Sustainability at MillerCoors means: Making a positive and meaningful impact on the social, environmental and economic issues that affect our business, employees, and other stakeholders.Sustainability within and outside of our value chain is important as thriving businesses require thriving communities. This involves a healthy community, environment, and marketplace. Q: What are the most important sustainability issues your company deals with? In consultation with internal and external stakeholders we have consistently found that our most material aspects are Water Stewardship and Alcohol Responsibility. Q

Get To Know REYNA

MILWAUKEE – August 3, 2017 - Sisters Victoriah and Gabriela are no strangers to the Rock the Green scene. If they look familiar, you may remember them headlining Rock the Green’s Annual Earth Day Celebration back in 2014, as the duo “Vic and Gab.” Since then, they have continued to grow as musicians, and are now REYNA. While living in Milwaukee, the sisters travel frequently to New York or Los Angeles to meet with producers, collaborate with other musicians and work in the studio. Victoriah and Gabriela have expanded their sound to emerge as one of indie pop’s brightest up and coming groups. Blending together tight vocal harmonies, lush melodies that get stuck in your head, and infectiously

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